Miami is known as the Rolex capital of the world because of the large number of people who search for the brand online. Est1897, a pre-owned luxury replica watches dealer based in Surrey, conducted a study that looked at the number of searches for the word “Rolex” each month and compared it to the cities from which the searches were made and their populations. By dividing a city’s population by the number of searches for Rolex, the study produced a number that could be compared around the world.  
Manchester came in second, Liverpool third, Newcastle Upon Tyne seventh, Norwich ninth, and Birmingham tenth. Miami tops the league table with around 49,699 searches from a population of 504,459, but the top ten is dominated by British cities.
It is worth noting, however, that large global cities have far more searches for replica Rolex in total.
Singapore comes top with around 290,000 searches for Rolex in a month; Hong Kong residents made 250,000 searches and London notched up 270,000.
The UK has the most people possible to buy a Rolex. In the country, there are 6.3 million searches made each year, more than half of the 10 million made in the US, which has five times its population in http://www.menwatchwo.com.
The worldwide study looked at over 40 million yearly searches to decide which cities are searching most for the renowned luxury fake watch brand. The report’s author, Est1897, is a sister company to H&T Pawnbrokers, which has 250 outlets across the UK.
Ben Jarrett from 1897 says: many buyers carefully study which patterns to purchase, which explains the 23% increase in searches over the past five years. It’s interesting that the Brits are Rolex’s favorites, but that’s not surprising to us as we experience Rolex every year.”